Fundraising is the process of building relationship with people, companies, and other organizations who might want to support your mission by donating to your non profit organization.
steps to fundraising
1- Prospecting: this is the means of identifying people who might be interested in your mission and approaching them to begin relationship building.
2- Cultivation: this process involves communicating with them on a regular basis to build a strong relationship with them.
3-Asking: In order to receive You need to ask the prospect to make donation to your organization at the right time.
5- Stewardship: this process involves continuing to build a relationship with the prospect after they made their first donation.
Branding is the process of communicating a unique selling propositio, or differential that sets a product or service apart from the competition.
Six steps to consider when branding a product or service.
1-Domain name it is an address where internet users can access your website.
2-Business Email is an email address used specifically for your organization.
3-Create a Slogan this is a short striking or memorable phrase used in advertising.
4-Mission Statement is defined as an action based statement that gives clear explanation of the company's purpose
5-Company Logo is a symbol or design used to identify a company or organization.
6-Letters head it is the name and address of an organization that is printed at the top of a piece of paper used for office stationery.