How To Start A Clothing Line With $0 Dollars | Legit Step by Step Tutorial

John Santos

Wed. Jul. 31, 2019 3:15pm

If you’ve been looking for ways to launch your clothing brand, in this video we share a legit step by step tutorial on how to start a clothing line with $0 dollars. Best of all you can do this from anywhere. Access the Academy + Resources:

We live in a time where starting a clothing line has never been easier. There’s a variety of ways to do it, but honestly there are still limitations on how well you can execute a quality product. That’s why we wanted to make you aware of Apliiq, as they offer everything you need to grow a legit clothing brand from the comfort of your home.

Learn more about Apliiq:

✅Shop wholesale streetwear products and accessories:

Start your FREE 14 Day Trial on Shopify:

The notes and resources mentioned in this video:

0:00 Intro Sequence

1:30 What is Made To Order?: Also known as print on demand or “dropshipping” this process allows you to focus on the design and marketing of your brand, and you only pay for the products once they are sold. It’s a great way to start a clothing line as it costs you no money up front. Best of all a fulfillment partner such as Apliiq does all the shipping for you.

3:11 Direct To Garment Printing: Also known as DTG, is a method of printing that allows you to print in full color, without the extra cost normally associated with screen printing. DTG allows you to create multiple samples and products quickly and efficiently.

6:12 Creating Branded Labels: labeling apparel allows you to fully customize your blank t-shirts, so your customers will think you made it all from scratch. Labeling allows you to fully brand your apparel line and make it your own.

8:05 What is Embroidery?: Embroidery give your product an enhanced touch and is great for fleece, hats, jackets and much more. The key to embroidery is in creating sharp vector graphics as the design is created by stitching thread through a garment.

9:27 Fulfillment/ Shipping: A fulfillment company does all the shipping for you. They are responsible for ensuring that your orders are shipped to your customers, all while ensuring that your customers never know someone else handled it for you. They provide poly bags to protect your products, shipping labels and packing slips.

13:20 Collection Planning: The key to starting a clothing line with $0 dollars is to design a brand for eCommerce. Selling directly to your customers allow you to launch with as little as 3-5 designs vs having to create multiple styles, line sheets and samples to sell to retailers.

16:00 Design Programs: Photoshop and Illustrator is the software you will need.

Get access to all design programs:

16:56 Working With Designers: If designing is not your strong suit, consider working with graphic artists on Design Crowd and Fiverr as well as Upwork.




17:48 Setting Up Your ecommerce store: Shopify allows you to integrate with major Print on Demand Platforms such as Apliiq. The key to Shopify is how easy it is to use if you’re a novice to building your own website.

25:20 Social Media: the best way to start marketing your products is to have a presence on social media platforms. Just as important is setting up a landing page that allows you to collect customers emails.

27:38 Collecting Sales: to collect payment for your products, you can use Shopify’s mobile payment platform, Paypal or SquareUp

Shopify Mobile App:



29:03 When to Legitimize Your Business: The best time to set up your LLC, DBA or Corporation will depend on you. I recommend you speak with an attorney or your CPA to decide on your personal situation.

About This Video
This video is full of quality information designed to help entrepreneurs start a clothing line. We dive into details for Direct To Garment Printing (DTG), Embroidery, Labeling, launching your ecommerce website, social media and much more. We created this video with creative entrepreneurs in mind, to help them fully understand what they need to know if they are starting a clothing line with zero dollars. We traveled into Downtown LA to film this video, and share the entire process of building a made to order brand.

For a step by step instruction as well as advanced content, tips and assistance, consider becoming a member of the Ground Up Academy:

*AFFILIATE DISCLAIMER: The description may contain affiliate links, which means that if you click on one of the links, I may receive a small commission (at no added cost to you). This helps me create new videos to support your journey. If you could reference back to this description when you are ready to use a service, I’d greatly appreciate it!

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